World of Coca-Cola: Ticket discounts and free admission days.
ALL photos courtesy of World of Coca-Cola
World of Coca-Cola is mainly a tourist attraction — but probably every Atlantan should visit at least once. On this page, we’ll keep track of current discounts, special exhibits, and the rare free admission day.
At the downtown attraction, you can view vintage Coke memorabilia, learn about the bottling process, get close to the vault where the secret Coca-Cola recipe is stored, taste Coke products from around the world, and watch short films on your visit.
Browse the exhibits online.
Hours:
The World of Coca‑Cola is open 7 days a week, and is generally only closed on Thanksgiving Day and Christmas Day.
Check today’s hours.
Ticket prices have gone up in 2023:
- Adults — $19
- Kids (age 3-12) — $15
- Seniors (65+) — $17
- Age 2 and under — FREE
- Military — FREE
When you buy World of Coca-Cola tickets online, sales tax is added to these prices, but there is no extra service fee.
An annual pass gives you unlimited admission to the World of Coca-Cola for a full year from the date of purchase. Annual pass prices are $34 for adults, $26 for kids, and $15 for seniors.
The World of Coca-Cola is located at 121 Baker St. in downtown Atlanta, adjacent to the Georgia Aquarium in the Centennial Park District.
The tasting experience at World of Coca-Cola
The vault at World of Coca-Cola.
Discounts for World of Coca-Cola
Discounts to World of Coca-Cola are rare.
When they pop-up around spring break or the holidays, the discount is generally on a 4-pack of tickets rather than on individual admission. In December of 2019, World of Coca-Cola held the only free admission day ever. We’re always hopeful there will be a repeat!
You can browse current offers at the World of Coca-Cola website, on the special offers page.
2024 Friends & Family Four-Pack deal
This is an annual promotion that runs each year in February or March, often to coordinate with spring break. It allows you to buy four general admission tickets for $50 plus tax.
The valid dates to use them are February 1st to 19th, 2024.
If you buy four adult tickets, that’s a total savings of $22. (If you buy kids tickets, the 4-pack is still $50, and your savings will be less.)
The details:
♦ You must purchase tickets online at World of Coke’s website. You can’t get the deal at the box office.
♦ You can buy up to two 4-packs per transaction, for a maximum of 8 tickets at the special price.
♦ There is no discount for single tickets — you’ll need to gather friends and family together to use the 4-pack. And if you bring a fifth wheel, that ticket will be full price.
♦ The special-price tickets must be used between February 1st and 12th. They are not valid on other dates.
Veteran’s Day 2023 HALF-OFF deal
Note that World of Coca-Cola is ALWAYS FREE for military.
This offer allows veterans and active military to bring family or friends along at a steep discount.
In honor of Veteran’s Day, World of Coca-Cola has rolled out an offer allowing military members to purchase up to four general admission tickets for 50% OFF.
The offer is good from Friday, November 3rd thru Sunday, November 12th, 2023 via advance purchase on the website. Use promo code VETS2023 at checkout.
Active military, retired military, and reserves are eligible for the half-price discount.
You must present a military ID upon entry at the museum.
Ongoing deals and discounts
♦ Members of the military (active duty, reserves, retired) can present their Armed Forces ID card to get FREE admission to the World of Coca-Cola. The discount applies to the military member only; regular admission rates apply to family and friends.
♦ If you’re planning to visit multiple attractions in Atlanta, take advantage of the Atlanta CityPASS to save almost 40% on admission to five Atlanta-area attractions.
A new, interactive exhibit explores the science of scent.
Getting there and parking
If you drive, you can use the parking garage located at:
126 Ivan Allen Jr Blvd NW
Atlanta, GA 30313.
According to the World of Coca-Cola website, the rate is $10 for up to 4 hours of parking, and $15 for 4+ hours.
It’s fairly easy to take MARTA as well.
Exit at either Peachtree Center Station (Red/Gold Line) or GWCC Station (Blue/Green Line).
You can find a MARTA guide here, with walking directions from both stations.
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We have just moved to Atlanta from Canada so we are going to start some new holiday traditions! Usually we get hot chocolate from Tim Hortons and go through the Christmas light display at the local zoo. It’s quite different here in GA without the snow!! We were going to take our 3 boys to the Coca Cola museum and visit Stone Mountain. We have a few other Christmas festivals to check out and hopefully some new traditions are created!
I loved going to the old world of Coke as a kid. The fountains shot up in the air into your cup.
One family tradition we have is going to the movies as a family on Christmas night! I wish to continue it with my children
Our favorite tradition is going to the tree farm the Saturday after Thanksgiving to pick out and cut down our Christmas tree.
Our favorite tradition is decorating the tree. We have ornaments to commemorate important events, trips we’ve taken as a family, etc. As we pull out the ornaments, we re-visit those memories together.
Our favorite holiday tradition is to have a holiday white elephant gift exchange ($10 and under) on Christmas Eve with our extended family on both sides. Combine 30-40 crazy relatives, zany unique gifts, and plenty of ‘spirits’ with Christmas snacks and you get an annual ridiculously hilarious Christmas memory!
I enjoy Christmas in front of the fireplace, watching Christmas movies while drinking hot chocolate.
Every year my family and I make a vow to spend more time together. That was hard with the pandemic and my sister and I are adults now out
of the house; she’s a traveling nurse and I’m a teacher. One of the traditions that is a non-negotiable is decorating the tree together as a family. It’ maybe a small tradition, but we take great pride in decorating the Christmas tree and the home we grew up in. We play Christmas music, dance, laugh, and reminisce about past Christmases when we get together. It’s an amazing time and even with busy schedules and a pandemic that has no end in sight, now more than ever we make it a priority to do this with each other every year.
I hand made an advent calendar about 7 years ago and the kids look forward to it every Christmas! 🙂
My family loves are time we share together. Hanging out at Stone Mountain Park for snow mountain and the beautiful way they turn the park into Christmas…
Every year I take my niece kids to as many festivities that we can get for the month of December.
Each of our 8 differnt families have a theme.
We wrap their gifts in their theme.
We make cut-out cookies for their theme.
Each family is given a dated ornament of their theme by monarch and they give an ornament of their theme to the monarch and 7 families.
And when they and their children arrive for Christmas Eve, they are wearing PJ’s of their theme.
It is so fun to look at the tree and the ornaments from Christmas past to remember the years.
There is a special tree decorated with family members who have passed. Each ornament has a dated picture and is created by that individual family.
Every year my family would celebrate with a brunch with neighbors and special people in our lives!
Every Christmas Eve we would spend with my Grandmother and Grandfather when they were living. The whole family together. We may not see each other the rest of the year, or be bickering about something, but on that day, we all got together and got along. I miss that.
My favorite memory is my family going to church on Christmas Eve. Halfway through the service the choir began to sing Joy To The World. When it came time for the chorus the man behind us sang “and heaven and nature sing” VERY loudly in a booming baritone voice. Needless to say it initially scared us and then we broke out in little girl giggles. Great memory of the joy of my youth 🥰
Every Christmas my Family and I make homemade peanut butter Christmas cookies. It brings us together in such a wonderful way. Then we sit down w/hot cocoa and watch “it’s a wonderful life” on Christmas Eve; the best times!
Every Christmas my Family and I make homemade peanut butter Christmas cookies. Even though I’m 40 years old now it always makes me feel like I’m that six year old girl making cookies for Santa and it brings us together in such a wonderful way. Then we sit down w/hot cocoa and watch “it’s a wonderful life” on Christmas Eve; the best times!
Every Christmas my Family and I make homemade peanut butter Christmas cookies. Even though I’m 40 years old now it always makes me feel like I’m that six year old girl making cookies for Santa and it brings us together in such a wonderful way. Then we sit down w/hot cocoa and watch “it’s a wonderful life” on Christmas Eve; the best times!
Every Christmas my sister and my mother and I we make homemade peanut butter Christmas cookies even though I’m 40 years old now it always makes me feel like I’m that six year old girl making cookies for Santa and it brings us together in such a wonderful way now I can pass this tradition down to my two children when they get old enough to help out in the kitchen!
And then we sit down w/hot cocoa and watch it’s a wonderful life on Christmas Eve it’s the best times!
Every Christmas my sister and my mother and I we make homemade peanut butter Christmas cookies even though I’m 40 years old now it always makes me feel like I’m that six year old girl making cookies for Santa and it brings us together in such a wonderful way now I can pass this tradition down to my two children when they get old enough to help out in the kitchen!
We love to drive through neighborhoods looking at the lights every year on Christmas evening!!
Every Christmas my sister and my mother and I we make homemade peanut butter Christmas cookies even though I’m 40 years old now it always makes me feel like I’m that sexual girl making cookies for Santa and it brings us together in such a wonderful way now I can pass this tradition down to my two children when they get old enough to help out in the kitchen!
We always love driving through neighborhoods checking out all of the light displays throughout the month.
My absolutely favorite holiday tradition was “Adopting a family!” Every year my mom would adopt family (or multiple) and my siblings and I would help her pick out their gifts! One year we got to meet the family, I was a teenager but seeing their faces and how grateful they were for the gifts made my heart soar! We would also spend a lot of our time at shelters during the holidays loving on people. I’m so thankful my mom made that a regular thing for us, it helped to keep us grounded and in a place of being thankful for all we have. I can’t wait to continue this tradition with my boys!! Happy Holidays!!
My absolute favorite tradition that my boyfriend’s family started and has invited me to be a part of is gathering together at a cabin in North GA. Last year, we watched Christmas movies, made hot chocolate bombs, did jigsaw puzzles together, and cozied up by the fire while the snow fell. We’re going again this year and I’m excited to decorate sugar cookies and wear silly Christmas sweaters with them!
Our favorite holiday traditions are driving around looking at the lights, making yummy decorated cookies with friends and reading the night before christmas on Christmas eve. We’re new to Georgia and are working on making new memories down here!
Every year, we open a present on Christmas Eve and set out cookies to receive the rest. We also enjoy looking at the Christmas lights wherever we can find them.
Would love to win. We haven’t been since the remodel Anf my kids haven’t been at all.
Our family loves to ride around of the weekend evenings during the month of December and look at all the holiday lights. We’ve done this every since the kids were babies and although they are teenagers and college aged students now they still enjoy this family tradition. We have a few light displays that are local to us that the neighbors put on every year but I try to find a new display that we haven’t seen before that we drive to view. I hope the kids continue this as they start their own families!
We love to play Scrabble in the evenings during winter, especially as it gets dark so early that we can’t do our daily evening walk.
My favorite holiday memories are. celebrating Christmas on Christmas Eve with my extended family (two christmases!) and playing in the snow. My favorite tradition is listening to Christmas songs while making cookies for Santa.
We love to take the kids to see the lights around the area. while kids grow is very satisfying to see how they get so excited about the holidays.
Best Christmas tradition was going to bed early and waking to a fully decorated tree. The wonderment as a child was priceless.
Loved touring Lights Of Life in the in the late 90’s/early 2000’s at 1AM if I could not sleep when they were on all night and the presentation took up the entire block.
We love to drive around and look at Christmas lights. We play Christmas music and have popcorn and hot chocolate for the drive. We also celebrate Christmas morning at my grandmother’s house with our entire family.
Six years ago my Mom moved here from NC to an assisted living facility. She was moving from her home, her friends, her whole life. My circle of friends immediately pitched in to help, inviting her to Christmas parties and tickets to shows. But the best part were my i-laws, who threw open their doors for a elderly old lady they’d not ever met. She loved the attention, and the laughter of children and the craziness of gifts and food. It was something I could never give her where she lived, and it was gratifying to see her eyes light up.
We always spend Christmas Eve at my grandmothers house and eat breakfast.
Going to see The Nutcracker at The Fox Theater is a tradition we enjoyed for many years.
Our favorite winter activity is ice skating at Atlantic Station.
Our tradition is to go see Christmas light!
Love driving around looking at Christmas lights and decorated Christmas homes while holiday music is playing!
We love driving around in our PJs with some hot coco looking for the best Christmas light display we can find!
Our kids are young so we are still fine tuning our forever traditions. But so far we pick out 1 ornament a piece every year together and wear Christmas pajamas on Christmas Eve with hot chocolate and Christmas movies while we make cookies for Santa.
Growing up, when we had friends and family visit us from out of state (at any time of year but especially at the holidays), we always took them to the World of Coke. It’s a hit with kids and adults, and the tasting room is always so much fun. The new holiday attractions there sound really interesting!
We just moved here so we’re trying to making holiday memories in Atlanta. But my finest memory is when it snowed in Wilmington, NC and my son and his friends snowball fight and I made a fire and we had hot chocolate and s’mores.
My favorite Christmas memory is driving around looking at Christmas lights and decorations.
My all-time favorite memory of Christmas is traveling to Pigeon Forge with my husband and daughters and enjoying the mountains and dinner shows. That is where we also started the tradition of making donuts and putting together a jigsaw puzzle on Christmas morning.
Our favorite tradition is driving around seeing the Christmas lights while playing Christmas music in the car.
We love going to see Christmas lights as a family. One of our favorites is the Lights of Life at Life University in Marietta, Ga.
Every year we would go to the Pink Pig. It started when my sister and I were little and we have been taking our kids too. We are sad that we won’t be able to do it anymore and will have to find a new tradition.
My favourite holiday memories are seeing my kids faces when Santa visits every Christmas Eve.
Our favorite tradition is going to the lights at Life University.
Every year we go to Berry’s Tree Farm in Covington and cutting down our Christmas Tree.